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SERP Conf. International 2024

By 01.04.2024No Comments
SERP Conf. International 2024

01.04.2024 |

About this event:

More than 700 guests from 4 continents are expected to gather for SERP Conf. 2024. The conference, which is now international, is one of the most recognizable events for the SEO community.

“The event is two days now. The great interest motivates us to increase the capacity of the hall by more than 50% and the tickets offered – we expect more than 700 people in Hall 3 of the NDK. The place we have chosen to be the home of SERP Conf. International 2024 – the National Palace of Culture – symbolizes growth, development, and great goals. We believe it is time for the next step”, commented Nikola Minkov, CEO and founder of SerpactSERP Conf. and SERP Acad., and CEO and co-founder of Trackian.

During the two days of the conference, visitors will have the opportunity to gain knowledge and benefit from the personal experience of top speakers from leading companies such as Google, Ahrefs, Digital Olympus, Growth Skills, and more.

Gary Illyes: He is one of the most recognizable names associated with Google in recent months. According to his job description, he is a Google Webmaster Trends Analyst, but according to his posts on social, he is also House Elf and Chief of Sunshine and Happiness at Google. He is one of the world’s most influential SEO experts and a frequent keynote speaker at conferences such as SMX and Pubcon. We are incredibly pleased to welcome him to SERP Conf. 2024

Dixon Jones: He is a true SEO veteran – working on the front lines since 1999 and currently the CEO of InLinks, an SEO tool built around subjects and semantic search. His project InLinks won the “Search Technology of the Year” award and is developing as a leading technology for entity SEO. Dixon has been a speaker at many conferences and universities, including Pubcon, Brighton SEO, SES, and SMX.

Patrick Stokes: Patrick Stokes is a product consultant, technical SEO, and Ahrefs ambassador, organizer of the Raleigh SEO Meetup, the most successful SEO meetup in the US, as well as the “Beer and SEO” meetup. He is a leading SEO author of Web Almanac 2021 and SEO reviewer for 2022. He is also a top speaker at conferences such as SMX, Pubcon, Ungagged, TechSEO Boost, and more, and he chairs the Raleigh SEO conference.

Alexandra Tachalova: CEO and Founder of Digital Olympus Alexandra is one of the most recognizable names in the SEO industry. After successfully leading Semrush’s marketing department for EMEA for several years, she started her own company. Now, she aims to help businesses boost their organic traffic through effective link-building strategies. Digital Olympus collaborates with Seract on various projects.

The event will be entirely in English, and the organizers promise that each guest will leave with new competencies that can be immediately applied in their practice – on topics such as SEO, SEM, content marketing, social network management, e-commerce, and AI. The second day of the conference is expected to be in partnership with Xplora Digital Marketing Agency.

“One of the reasons I am a speaker on April 18 and 19 in Sofia is that I understand the importance and significance of the conference for the development of the SEO ecosystem, and therefore of the online business as a whole,” shares Lavall Chichester, founder and CEO of Growth Skills and speaker at SERP Conf. 2024. “I am glad to be able to share my first-hand experience of working with international companies such as Apple, Seamless AI, MoneyLion, Western Union, etc., in search engine optimization, digital marketing, branding, and entrepreneurship.”

And this year, behind the conference stand SU “St. Kliment Ohridski,” Bulgarian E-commerce Association, BIA, and Ecommerce Europe, as well as local partners from various countries, including Poland, Romania, Bosnia and Herzegovina, etc.

“For the fourth year in a row, the Bulgarian E-commerce Association (BEA) is a partner of SERP Conf. – the benchmark event for SEO, e-commerce, and digital marketing: conference, exhibition, and networking with elite professionals from around the world. The conference is an opportunity for online businesses and entrepreneurs to take their business to the next level, as well as an opportunity to build international partnerships. The support of SERP Conf. 2024 by Ecommerce Europe and the industrial e-commerce partners in Europe is a sign of the high added value of the event for the industry, which realizes 975 billion euros in 2023, constituting 4.68% of the GDP of the Old World”, says Janet Naidenova, Chairman of BEA.

SERP Conf. 2023 was held in October 2023 with speakers from 3 continents and guests from 25 countries, including Japan, Israel, Canada, Georgia, China, Scotland, etc. According to the organizers, 31% of the visitors were from top management or held other managerial positions at various companies. Because tickets were sold out well before the deadline, additional seats were released – 109.5% of those announced initially were sold.

Hurry and reserve your ticket for SERP Conf.2024 here:


Target audience

Digital skills for the workforce

Digital skills for ICT professionals

Digital technology




18-19 April 2024


Paid event


In-person event


National Palace of Culture (NDK), Hall 3, 1463 Sofia